Lately, there has been a push for consumers to use 'green' products that are better for the environment than traditional commercial brands. Sometimes, these products are more expensive. I have found a laundry detergent that everyone in The House loves, it is cheaper than 'regular' detergent, and it is 'green'. BioKleen liquid laundry detergent is my favorite laundry detergent now! There is the grapefruit oil extract scent and there is also a nonscented formula. I love the grapefruit oil formula. It costs me about $13 and is a concentrate. It lasts me three months for my family of three. Before this, I used Tide and it was much more expensive and very heavily scented. I just bought a bottle for my mom, and now she is hooked as well.